If you’re like me, venturing into the world of beauty and skincare, finding the right guidance can feel overwhelming. The beauty industry is a treasure trove of techniques, trends, and products, and who better to guide us than seasoned beauty YouTubers? Whether you’re looking for flawless makeup tutorials, honest product reviews, or skincare routines tailored for Indian skin, these creators bring a wealth of expertise.
As someone rediscovering self-care after 40 years, I’ve been binge-watching beauty channels to not only learn but also to stay inspired on my journey. Here’s my curated list of the Top 10 Indian Beauty YouTubers to follow in 2025, featuring creators who are authentic, knowledgeable, and truly inspiring.
1. Shreya Jain
Why Follow: Shreya Jain has been a stalwart in the Indian beauty community. With her detailed product reviews, foolproof makeup tutorials, and a sprinkle of sass, she’s perfect for anyone looking to master their makeup skills. Content Focus: High-end and drugstore makeup reviews, skincare, and DIY hacks. Best Video: “Affordable Bridal Makeup Looks”
2. Malvika Sitlani Aryan
Why Follow: Malvika is all about glam and glow! Her videos cover glamorous makeup looks, honest reviews, and skincare tips. Her relatable personality makes her tutorials feel like advice from a close friend. Content Focus: High-end beauty products, skincare routines, and minimalistic glam. Best Video: “The No-Foundation Makeup Look”
3. Ankita Chaturvedi (Corallista)
Why Follow: Ankita is known for her calm demeanor and meticulous tutorials. She excels at creating looks for Indian skin tones, making her a favorite for beginners and professionals alike. Content Focus: Makeup tutorials, beginner-friendly guides, and detailed reviews. Best Video: “Everyday Makeup Routine for Indian Skin”
4. Debasree Banerjee
Why Follow: Debasree blends creativity with beauty. Known for her vibrant makeup looks and bold experiments, she inspires viewers to step out of their comfort zone. Content Focus: Creative eye makeup, skincare routines, and trend reviews. Best Video: “5-Minute Bold Eye Looks for Parties”
5. Jovita George
Why Follow: Jovita breaks stereotypes with her confidence and charm. She emphasizes inclusivity, advocating for embracing Indian skin tones and natural beauty. Content Focus: Dark skin-friendly products, affordable makeup, and minimalist routines. Best Video: “Top 10 Foundations for Dusky Skin”
6. Mridul Sharma
Why Follow: Mridul is your go-to for aesthetic vibes and candid reviews. Her content strikes a balance between luxury and budget, with a focus on cruelty-free products. Content Focus: Budget-friendly beauty, self-care routines, and haul videos. Best Video: “Top 10 Skincare Products Under ₹500”
7. Prachi (SuperWowStyle)
Why Follow: If you love DIYs, Prachi is your girl. She offers creative solutions for common beauty problems, often using ingredients readily available at home. Content Focus: DIY skincare, haircare tips, and lifestyle hacks. Best Video: “Overnight Hair Growth Masks You Can Make at Home”
8. Trisha (Indian Girl Beauty Blogger)
Why Follow: Trisha is a hidden gem who focuses on realistic beauty and skincare tips. She blends affordability with effectiveness, making her a favorite for those on a budget. Content Focus: Affordable beauty products, skincare for Indian skin, and easy-to-follow routines. Best Video: “Top 5 Skincare Products for Glowing Skin”
9. Nidhi Katiyar
Why Follow: Nidhi is known for her honest reviews and practical skincare advice. If you’re someone with sensitive, oily, or acne-prone skin, her tips are worth bookmarking. Content Focus: Skincare routines, haircare tips, and makeup for oily skin. Best Video: “Top 5 Products for Acne-Prone Skin”
10. Shy Styles
Why Follow: Shy Styles, an established beauty creator, is your go-to for vibrant makeup tutorials and easy-to-follow beauty hacks. Her channel is packed with creative content, from festive makeup looks to practical tips for glowing skin. What sets her apart is her relatability and consistent focus on beauty needs specific to Indian skin tones. Whether you’re a beginner or a beauty enthusiast, Shy Styles has something for everyone. Content Focus: Glamorous makeup tutorials, skincare tips, and product reviews tailored for Indian audiences. Best Video: “Perfect Festive Makeup Look for Beginners”
Why Follow These YouTubers?
The beauty space is incredibly diverse, and these creators offer something unique for everyone. They not only guide us through the maze of products but also inspire confidence in embracing our natural beauty.
As I explore this fascinating world of beauty and skincare, I’ve found these YouTubers to be invaluable companions on my self-care journey. Who knows? They might just spark your own love for experimenting and self-expression!
Who are your favorite beauty YouTubers? Share your recommendations in the comments below! Let’s grow and glow together.
Anita Mathur: After spending four decades focusing on everything but myself, I’ve embarked on an exciting new journey—one of self-care and skincare exploration. As a housewife, I’ve always prioritized my family, but now it’s time to rediscover and embrace self-love through taking care of my skin. With no prior experience in skincare, I’m learning, experimenting, and uncovering the products that work best for me. Through this process, I’ve decided to share my honest reviews and experiences, hoping to inspire others who might be starting their own self-care journeys. Let’s discover beauty at any age together!
Jovita is my favorite 🙂